Passport for Matera 2019. An analysis of purchase and use behaviour
Evaluator: PtsClas S.p.A. (team led by Professor Lucio Argano, and made up of Ms Angela Tibaldi, Ms Costanza Rapone and Ms Desirée Campagna)
Evaluation area: Matera 2019 and access to culture
[executive summary] Matera 2019 Passport. Analysis of purchaising and usage behaviours, profiling of users
Passaporto per Matera 2019. Analisi del comportamento d'acquisto, di fruizione e profilazione dell'utenza [ita]